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Around 80% of the content we create is shot in portrait and that is very much on purpose.
Social media lives vertically. Reels TikTok Shorts Stories. This is where attention is grabbed or lost in a split second and portrait content simply performs better. It fills the screen feels natural to the platform and pulls people in instead of letting them scroll straight past.
We do not shoot landscape and crop later. We shoot portrait from the start thinking about movement framing hooks and how the content will actually land on social. The goal is simple create content that stops thumbs gets reactions and keeps people watching.
This section showcases some of our favourite portrait led highlights from 2024 & 2025 created for some seriously great clients across automotive lifestyle hospitality and brand campaigns.
This is real world social content. Shot with intent built for performance and designed to be seen where it matters most.
If it is going on social it deserves to be made for social.
Shout About It Media delivers high impact content creation and social media management for brands that want to stand out, not blend in. We specialise in cinematic photo and video content, short form reels, and strategic social media execution designed to drive engagement, build credibility, and create real momentum online. Every piece of content is created with purpose, not just to look good, but to perform, connect, and make noise where it matters.
I’m Matt Clifford, founder of Shout About It Media.
I’m a UK-based content creator and social media strategist specialising in automotive, lifestyle, travel, and brand storytelling. I’ve been creating high-end photo and video content professionally since 2020, but truthfully, I’ve been obsessed with visual storytelling long before that.
Creativity sits at the centre of everything I do.
I don’t believe in ticking boxes or repeating the same formats just because they work for everyone else. Every project is approached with fresh ideas, strong creative direction, and an understanding that standing out requires intention, not templates. If it isn’t creative, it doesn’t leave the camera.
What I do goes far beyond just making things look good.
I work with brands that want to stand out, not blend in. Brands that understand that attention is currency and that content needs to perform, not just exist. Every shoot, every reel, every image is created with purpose, designed to stop thumbs, spark emotion, and create momentum online.
My background is deeply rooted in the automotive world, working with dealerships, manufacturers, performance brands, and private collectors, but my skillset extends naturally into luxury lifestyle, travel, hospitality, events, product, and music-led content. The common thread is always the same atmosphere, energy, and story.
I don’t run a big agency. I keep things lean, personal, and hands-on. Clients work directly with me because they value creative thinking, consistency, and someone who genuinely cares about the end result. I think like a creator, but I also think like a business owner, which means content is always aligned with growth, engagement, and results.
If you’re looking for generic content, I’m probably not for you.
If you want content that feels premium, looks intentional, and is unapologetically creative, then we’ll get on just fine.
Get in touch with us via the whatsapp button on the website, via email or telephone.
